Tag Archives: brand

Alert, mutant advertising!

If you mark, be alert to the publicity mutant … This phrase could well be added to the list of “care” that brand managers should practice in the era of social networking today and manage your favor. However, what is … Continue reading

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What makes you different?

Welcome to the world of personal branding, in other words, why the world should they choose you? How can the company know that its professionals share their vision, mission and values?, How can you be sure that the same company … Continue reading

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Movie marketing: The Entertainment marketing

Considered one of the most powerful industries today, the entertainment industry has begun to demonstrate its potential with generational changes, economic, social and technological course. It’s hard to think of an entertainment product with a utility in the short term, … Continue reading

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Personal branding: when your name is your worst enemy

If we stop to think (and search Google), almost all would know someone whose details are mistaken for another person that has nothing to do. The problem occurs when that party is undesirable. Or rather, when Google tells us that … Continue reading

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Social Media 2011: Odyssey Network

Involved already in the last quarter of 2010, the year that Social Networks have taken off due to … # ojalalosupieramos. Start arriving at my table side projects to 2011 and the inevitable “What’s next?”, “How will the Social Media … Continue reading

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The Marketing and its phases

Competitiveness in the market makes the vast majority of firms will have to be analyzed using the term today to increase sales. In addition, that term, increasingly used, is the marketing. According to Kotler, marketing is “the social and administrative … Continue reading

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