Tag Archives: economic

Keys to innovation in marketing and sales

Posted on June 24, 2011 by admin

Yesterday we presented in the EOI Business School, the book Keys to Innovation in Marketing and Sales, published by Wolters Kluwer Company and written by Fernando Duque Rivero, Luis Asenjo Perez and Pedro Martinez Jover, members of the consulting Tatum … Continue reading →

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The importance of knowing how to choose a communications agency

Posted on April 17, 2011 by admin

When choosing a communication agency is essential to have clear needs that have and where you want to target. If you have no account of that objective or goal to where you want to go then you can get misunderstandings … Continue reading →

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Movie marketing: The Entertainment marketing

Posted on April 3, 2011 by admin

Considered one of the most powerful industries today, the entertainment industry has begun to demonstrate its potential with generational changes, economic, social and technological course. It’s hard to think of an entertainment product with a utility in the short term, … Continue reading →

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Innovation in challenging times

Posted on March 22, 2011 by admin

When the IE Business School prepared the report on each issue for Expansion and Employment Awards for innovation in people management, we usually take time to define the highlights of the experience received. This year, the eighth editions there are … Continue reading →

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Tips to Open Your Own Business: Part 2

Posted on January 8, 2011 by admin

If you are visiting this page is a good chance that you are doing for our popular post Tips To Open Your Own Business. If you are an entrepreneur and you have an idea you want to run, I definitely … Continue reading →

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Recession, expectations, and other gifts for this Year

Posted on August 25, 2010 by admin

We have not yet begun the year and are almost without realizing economic truce with the sword of Damocles: The BBC published an article about the recession in USA which does not quite know whether to laugh or mourn. In … Continue reading →

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