Tag Archives: innovation

How to Sell More Than Your Competitors

Posted on October 1, 2011 by admin

My business was going great until I got a similar one in the block opposite and are selling cheaper. My customers are going, I’m desperate, what I can do? “ This is one of the most common requests for support … Continue reading →

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Keys to innovation in marketing and sales

Posted on June 24, 2011 by admin

Yesterday we presented in the EOI Business School, the book Keys to Innovation in Marketing and Sales, published by Wolters Kluwer Company and written by Fernando Duque Rivero, Luis Asenjo Perez and Pedro Martinez Jover, members of the consulting Tatum … Continue reading →

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Innovation in challenging times

Posted on March 22, 2011 by admin

When the IE Business School prepared the report on each issue for Expansion and Employment Awards for innovation in people management, we usually take time to define the highlights of the experience received. This year, the eighth editions there are … Continue reading →

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Human Capital Volunteering

Posted on October 20, 2010 by admin

An excellent example of the value of human capital in exploiting what is called voluntary contributions from the user. The Internet has become, once again, in the generator of innovation. The Network makes it possible for thousands, millions of people … Continue reading →

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The Online advertising market growing

Posted on June 27, 2010 by admin

E-advertising spent a third course in becoming the advertising medium. The Observation, reason, and the future of online advertising. > E-advertising, mass media Internet continues to experience a resounding success and now allows itself the 3rd French market share with … Continue reading →

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The new company

Posted on June 8, 2010 by admin

I read a post the other day, fantastic in its reflection, Julen Iturbe, “Crisis, individuals and businesses.” Every day I read Julen, I thought more deeply about things and reality. We talked once on the phone and shared more email, … Continue reading →

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