Tag Archives: marketing mix

Marketing mix: The Magic Ball

Recover a tradition so we do not want to leave, despite not having published in the last two months. This collection of the best of the timeline is about the future: what we use, where to spend, how can it … Continue reading

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The Marketing Mix

Price, product, promotion and distribution are the variables, the 4P’s, which marketers use when designing a marketing strategy or plan, are the tools of the Marketing Mix. Using the Marketing Mix helps achieve the goals we’ve set, and that structure … Continue reading

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The Marketing and its phases

Competitiveness in the market makes the vast majority of firms will have to be analyzed using the term today to increase sales. In addition, that term, increasingly used, is the marketing. According to Kotler, marketing is “the social and administrative … Continue reading

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